BRANCH FINANCIAL, INC.

PRIVACY STATEMENT

In consideration of Branch Financial, Inc., a Delaware corporation ("Branch," "we," "us" or "our") providing you (which term, as used herein, includes you personally and, if you are using this website on behalf of the company or organization on whose behalf we grant you access, such company and organization) access to our Internet website, http://www.ourbranch.com, (the "Site") and the information, documents, reports, data, features, functionalities and software that may be offered to you through or in connection with your use of and/or access to the Site and the other materials on the Site (collectively, and as such may be revised from time to time by us, the "Content"), you hereby agree to the following provisions of this privacy statement (the "Privacy Statement").

Branch offers a service whereby users can get quotes for certain insurance coverage and purchase policies pursuant to those quotes. In order to provide the service to you, you must provide certain personal data. This privacy statement explains which data we collect and how we process and use such data.

It is important for you to understand that as of December 1, 2018, the Site is offered only in a very limited, "pre-release" capacity. This Privacy Statement will be amended prior to full commercial launch of the Site (e.g. at the time that quotes can actually be bound into policies), which will not occur until sometime in 2019. By continuing to use the Site in its current form, you acknowledge and agree that the data you provide to us while this version of the Privacy Statement is effective will be treated in accordance with the provisions hereof. Within a commercially reasonable time prior to any amendment of this Privacy Statement, we will provide you with a copy of the proposed new Privacy Statement. If you do not agree to the terms thereof, your sole remedy is to cease your use of the Site prior to the effective date of such proposed amended Privacy Statement.

Personal data we collect

Branch collects data from you, through our interactions with you and through our products. You provide some of this data directly, and we get some of it by collecting data about your interactions, use, and experiences with our products. The data we collect depends on the context of your interactions with Branch and the choices you make, including the products and features you use. We may also obtain data about you from third parties.

You have choices when it comes to the technology you use and the data you share. When we ask you to provide personal data, you can decline. Many of our products require some personal data to provide you with a product or a service. If you choose not to provide data necessary to provide you with a product or feature, you cannot use that product or feature. Likewise, where we need to collect personal data by law or to enter into or carry out a contract with you, and you do not provide the data, we will not be able to enter into the contract.

How we use personal data

Branch uses the data we collect to provide our products and to support your use of the Site. We also use the data to improve and develop our products, and to advertise and market to you, including without limitation send to you email communications that are relevant to your account or use of the Site.

We also use the data to operate our business, which includes analyzing our performance, meeting our legal obligations, and doing research.

When we process personal data about you, we do so with your consent and/or as necessary to provide the products you use, operate our business, meet our contractual and legal obligations, protect the security of our systems and our customers, or fulfill other legitimate interests of Branch.

Reasons we share personal data

We share your personal data with your consent or as necessary to complete any transaction or provide any product you have requested or authorized. For example, we share your content with third parties when you tell us to do so, such as when you request an insurance quote.

When you provide payment data to make a purchase, we will share payment data with banks and other entities that process payment transactions or provide other financial services, and for fraud prevention and credit risk reduction.

We also share personal data with vendors or agents working on our behalf for the purposes described in this statement. For example, companies we've hired to provide customer service support or assist in protecting and securing our systems and services may need access to personal data to provide those functions. In such cases, these companies must abide by our data privacy and security requirements and are not allowed to use personal data they receive from us for any other purpose. We may also disclose personal data as part of a corporate transaction such as a merger or sale of assets.

Finally, we will retain, access, transfer, disclose, and preserve personal data, including your content when we have a good faith belief that doing so is necessary to do any of the following:

  • Comply with applicable law or respond to valid legal process, including from law enforcement or other government agencies.
  • Protect our customers, for example, to prevent spam or attempts to defraud users of our products, or to help prevent the loss of life or serious injury of anyone.
  • Operate and maintain the security of our products, including to prevent or stop an attack on our computer systems or networks.
  • Protect the rights or property of Branch, including enforcing the terms governing the use of the services—however, if we receive information indicating that someone is using our services to traffic in stolen intellectual or physical property of Branch, we will not inspect a customer's private content ourselves, but we may refer the matter to law enforcement.

How to access and control your personal data

You can also make choices about the collection and use of your data by Branch. You can control your personal data that Branch has obtained, and exercise your data protection rights, by contacting Branch via email at notice@ourbranch.com In some cases, your ability to access or control your personal data will be limited, as required or permitted by applicable law.

Cookies and similar technologies

Cookies are small text files placed on your device to store data that can be recalled by a web server in the domain that placed the cookie. This data often consists of a string of numbers and letters that uniquely identifies your computer, but it can contain other information as well. Some cookies are placed by third parties acting on our behalf. We may use cookies and similar technologies to store and honor your preferences and settings, enable you to sign-in, provide interest-based advertising, combat fraud, analyze how our products perform, and fulfill other legitimate purposes described below.